Post-Bubble BeveragesSummer 2024
As a budding microbrewery and beer label in an already highly competitive and saturated drink market, he primary visual goal of Post-Bubble packaging and branding is that it “Pops” (pun intended). The design vision for the various drink labels and boxes involved eye-catching color choices, an appeal to humor, and simplicity and consistency in layout. With so many great libations already in the store aisle it’s really important that our first visual impression results in new customers picking up the bottle or can and giving it a read-through out of simple curiousity, and a consistent visual approach to the label results in return customers scanning the aisle, finding Post-Bubble first, and remembering to grab one or a few for later.


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